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  • Art Elements

ART ELEMENTS 

Along with the identity block, logo, and color palette, the corporate art elements help define the visual style of the project. This section explains how to use corporate key-art and illustrations, corporate textures and additional branding elements.

 

  • Introduction

  • Brand Identity Guidelines

    • General Information About the Brand

    • Brand Personality

    • Unique Selling Points

    • What are our Core Values?

    • What is our Voice?

  • System of Visual Identifiers

  • Logo

    • Main logo version

    • 3D Logo

    • Vector Logo Versions

  • Corporate Symbol

  • Motto

  • Identity Block

    • Main version of the Identity Block

    • Vector Versions of the Identity Block

  • Trademark Symbols

  • Localization

  • Colors

  • Font

  • Art Elements

    • Key-Art

    • Exhibition Illustrations

    • Textures

    • Additional Branding Elements

  • Rules of Positioning

    • Free Space

    • Minimum Sizes

    • Identity Elements Usage

    • Identity Elements Combinations

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