colors

The corporate colors form one of the most important emotional and semantic attributes of the project. Each color invokes the feeling of a tank battle
and represents the traditional colors of the armed forces. The mixture of the main and accent colors creates compound hues and forms the entire identity color palette. Accent colors are based on the images of “caution” signs (yellow) and rust (red). Accent colors are only used to highlight text parts, some graphical elements, and infographics.

 


Main corporate colors

The main colors form the dominant color code of the project.

 


Grey

CMYK 40 30 40 0
PANTONE 413C
RGB 160 160 150
HEX a0a096

 

Dark Grey

CMYK 55 65 70 45
PANTONE 418C
RGB 70 70 60
HEX 46463c

light green

CMYK 30 20 100 0
PANTONE 7765C
RGB 185 185 65
HEX b9b941

 

dark green

CMYK 65 50 90 50
PANTONE 5743C
RGB 60 70 45
HEX 3c462d

dark red

CMYK 25 90 95 20
PANTONE 484C
RGB 165 50 40
HEX a53228

 

brown

CMYK 60 65 75 70
PANTONE BLACK 4C
RGB 55 35 30
HEX 37231e

white

CMYK 0 0 0 0
PANTONE WHITE
RGB 255 255 255
HEX FFFFFF

Black

CMYK 0 0 0 100
PANTONE BLACK
RGB 0 0 0
HEX 000000

 


 ACCENT COLORS 

Accent colors do not form the style and are only used to highlight text parts, some graphical elements, and infographics.

 


Yellow

CMYK 10 0 100 0
PANTONE 395C
RGB 250 255 60
HEX faff3c

red

CMYK 10 90 100 0
PANTONE 7597C
RGB 220 60 40
HEX dc3c28

 


BRAND COLOR PALETTE

The mixture of main and accent colors creates compound hues and forms the entire Hybrid Wars identity color palette. The proportions of the main and accent colors used for designing any kind of promotional materials and corporate illustrations are given in the diagram below.

 

 

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