Main Version of the Identity Block

Idenitity block is the main branding element used 
in all types of marketing communications. The only exceptions are in cases where
the identity block cannot be used due to size or technical limitations. The identity block is given top priority because
it combines the visual attributes, as well as verbal communication, conveying the nature and energy of the game. This combination facilitates emotional interaction between the brand and the target audience. If 
the identity block cannot be used due to technical limitations, choose the detailed colored version of the vector logo.

Correct usage of the main version of the identity block is described in the Rules of Positioning section.

 

 


INCORRECT USAGE

The use of previous identity block versions is not allowed. Do not change the colors of the identity block and its elements.

Do not transform or change proportions of the identity block.

Do not change the font of the motto or apply visual effects and filters to stylize the motto. 

Do not change the approved “Roll Out” motto or use it with the identity block of other projects.

 

LIBRARY 

  • PSD. Standard image size is 2000х2000 px. The smart object in the file contains a full-size image.
  • PNG. The image is 1000 px wide on the transparent background.
  • Each file already contains free space.

 

  • MAIN VERSION OF THE IDENTITY BLOCK

  • MAIN VERSION OF THE IDENTITY BLOCK WITH URL

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