BRAND IDENTITY GUIDELINES
- ACCESSIBLE AND FUN
- TEAM-BASED TANK BATTLES
Key points for WOT Blitz
- AAA PC/console quality MMO on mobile.
- The biggest team-based mobile game
- Historical authenticity
- Challenging Fun with respect to history
- Regularly Evolving
Voice and tone
Differentiation between World of Tanks on PC and World of Tanks Blitz on PC
- WoT PC is “WoT Deep”. It’s about depth, longer play sessions and fully engaged community.
- Blitz is “WoT Go!”. It’s about quick access, shorter play sessions and a fun, more casual community.